The advert which i thought did not work at all was the Toyota Yaris: Treat it with respect advert.
Link: http://www.youtube.com/watch?v=AVkVUJ3HaLA
The reason for this is because i just dont understand what its about. The concept does not add up and the advert does not make any sense to me. One minute the man has seen someone who hes a fan of; and the next minute it shows the girl, showing him the picture she took of them on her phone. This may get people to think its either an advert about a camera or a new mobile phone. Not everyone will no what the advert is about until it comes up saying 'Toyota Yaris' no matter how many times i watch it i dont understand it. I dont know why the director thought it was a good idea to do it in the way it was done. This advert just doesnt work.
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